The basic question is “Can you improve human behaviors by making the activity “fun” in some way?” The answer, interestingly, seems to be yes!
There are three small examples below, but if you begin to apply this theory to all sorts of different things, you can make real change. There have been fits and starts of these sorts of things, but I think they are gaining some serious momentum. Take, for example, Wii Fit. What are they doing?
Taking something not traditionally thought of as fun (exercise) and making it fun to encourage more people to do it and stick with it. Brilliant!
What else could we apply this to? Are the further positive outcomes – i.e. aside from actually getting the formerly unpleasant task completed, people are generally more positive because of an increase in fun experiences? I’d say perhaps so.
I think I will make a concerted effort to include the Fun Theory into any projects that I can – why not? What’s wrong with making something fun to do?
Videos embedded below, click read more to see.